Coinbase Wallet as a Service (WaaS)

A project I've been helping to build at @jpm for ~2 years was announced today: Wallet-as-a-Service, or WaaS. My career conviction is that WaaS will on-board the next wave of Web2 enterprise companies on to crypto https://www.coinbase.com/blog/coinbase-announces-wallet-as-a-service-now-any-company-can-seamlessly